The most incredible logo fails in 2022

The year is almost over and as we look back at what 2022 has left us, there are a few logo designs that stand out. And not for the right reasons. There were plenty of great logo designs in 2022, but what we’re most likely to remember are the logo mistakes that made us laugh or scratch our heads—or both.

It perhaps raises the question of whether a bad logo design can actually create more brand recognition than a good one. We’re certainly not going to forget these designs anytime soon, so there could be an argument that abandoning logic, readability and aesthetics and even including inappropriate innuendo might win the brand attention, but it probably won’t the right impression.

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